The Minority Business and Technology Initiative (Tech Initiative) seeks to accelerate the inclusion of minority owned businesses (MBEs) in Ecommerce and to improve the use of digital technology for domestic and global sales.
The Tech initiative will implement pioneering approaches that will support minority business owners and entrepreneurs in the following ways:
- Enable MBEs to increase their online presence by leveraging Amazon Business as a solution to reach more buyers and sell globally through ecommerce.
- Access to success coaches for products listed on Amazon Business.
- Connect MBEs with business buyers in the B2B marketplace.